Best choice for your dog!

Leipzig-based futalis GmbH was founded in November 2011 by a veterinarian Stefanie Schmidt and two entrepreneurs: Janes Potthoff and Christian Hetke. They work closely with the Institute of Animal Nutrition, Nutrition Diseases and Dietetics of the University of Leipzig to ensure their cuztomized veterinary dog food products are best in class.

Based on nine scientifically proven criteria (breed, age, weight, activity level, breeding behavior, illnesses, allergies, predispositions and nutrition status) futalis analyses the nutritional needs of each dog, derives an individual recipe and crafts optimal food that meets these needs.

Visit futalis website


Smooth online shopping experience

We've been working with futalis for many years already. We've implemented a fully customized shopping experience on Magento for them with a focus on smooth UX and custom design.

Services we’ve provided:

  • Magento development
  • Custom eCommerce application development
  • Architecture design & technical consulting
  • Web design and graphic design
  • Integrations
  • Product design & UX design

They are very committed to their customer. They’re very committed to our project and very committed to the products since they are emotionally close to the project and close to the product. I don’t see any other agency so committed to a customer like Kiwee is.

They are very eager to deliver, very eager to reach the next goals and steps, and also very eager to learn in terms of content, in terms of new functionality, and new technology.

This is where I see that Kiwee is leading in comparison to the other agencies I have worked with.

Niklas Potthoff
Niklas Potthoff, CTO
futalis, Leipzig, Germany


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